About Us

About Us

Local Trend

We are a group of independent, locally owned marketers in the Indianapolis area and across the country, focused on providing a unique, bigger, bolder, brighter, better way to connect businesses & organizations to interested local consumers. We have many years of experience in marketing, sales and business consulting, in a number of fields and industries. We mail at the right time to the right homes as well as a number of small businesses, with additional distribution thru digital marketing channels as well. In addition to publishing Local Trend, we offer several other products and services to help businesses and organizations find their target audience, get their message out, and bring more people in. These include digital and social media marketing, website development, targeted post card mailings and placement into direct or shared mail partner publications, locally and nationally. Additionally, we provide other business improvement & consulting services to help you grow or improve your business or organization. To find out more about advertising, partnering or joining our team, please contact us anytime.

About Local Trend

Greenwood/Indy South and Carmel

Both Local Trend areas, Greenwood/Indy South and Carmel area locally owned by John Fisher/Fisher Marketing, Inc. John previously owned the Money Mailer of Greenwood franchise which had served the Greenwood and Indianapolis area for over 20 years.

When the pandemic crisis shut down many businesses in the spring of 2020, John and a number of former Money Mailers franchisees, made plans to role out a new, bolder, more upscale looking advertising mailer. By July, the new Local Trend concept was being mailed to homes in the Indianapolis area and a number of other markets around the country.

The focus continues to be to help local businesses deliver their message directly to the best households in the area, as well as a few small business. The households that receive our mailers are significantly above the national averages for income, home ownership, education, and families with children. They have the consumers with the disposable income, wants & needs that most businesses are seeking.

The Local Trend concept has been well received by clients and consumers and is expected to deliver the performance necessary to make it the premier shared mailer in the market.

Local Trend Map

Indianapolis Area Zones

(including Money Mailer)

• 20,000 Homes & Businesses Per Zone
• High Demographic Mailing Areas
• 60 lb. High Gloss Paper in an Oversized Booklet Format (11” x 6”)
• Available Options — Full Page, Front Cover, Back Cover, Inside Front Cover, Inside Back Cover, First Page, Half Page, Double Spread (Two Facing Pages), Double Page (Back & Front)

View our flipbooks based on location:
South Indy

About The Owner

John Fisher

John purchased Money Mailer of Greenwood in the spring of 2014 from Martin Direct Marketing, owned by John & Sharon Martin.

Originally from Missouri, graduating with a degree from the University of Missouri in 1989, John has lived in the Indianapolis area for over 25 years.

With over 30 years of successful marketing, sales, business development, consulting and management experience, he has worked with a variety of businesses in Indiana and other states to increase sales, improve efficiencies and market their products and services. His broad spectrum of knowledge and experiences greatly assists local business owners with the marketing of their businesses.

John works directly with clients to develop their advertising program, campaign and ads. He especially enjoys helping clients try to improve and grow their business and can also assist a variety of advertising and marketing needs, locally, regionally and nationally.

For questions or more information please contact us via phone (317) 832-3190